In their latest monthly report, hotel consultancy and industry experts PKF say occupancy levels at London hotels in June were static, while rates and productivity showed 'modest but healthy' increases. However they think that hotels in London will see falls in both measures, at least in the short term, after the London bombings.PKF's Robert Barnard said: 'London hotels were holding their own during June, pushing up performance levels and maintaining occupancy. However, the tragic events of July 7 will no doubt leave a mark on the industry performance in July and the effects could echo through the next few months.'
'If the bombings deter both business and leisure visitors then hoteliers will suffer. Thoughts of preparations for the Olympics in 2012 have now turned to immediate matters of ensuring London is still a place people want to visit in 2005.'
Barnard added: 'The attacks on London may reverberate around the UK but we would expect the regions to be more cushioned from this blow than the capital as hoteliers outside London rely more heavily on domestic travel.'
PKF figures for June show London hotel occupancy up by 1% to 82.5%, while average room rates rose by 4.5% to £114.84 and room yield up 5.5% to £94.77. Outside London, occupancy was down 0.6% to 76.2%, average room rate up 3.5% to £67.86 and yield up 2.9% to £51.71.
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